{"id":504,"date":"2021-02-08T00:00:00","date_gmt":"2021-02-08T00:00:00","guid":{"rendered":"https:\/\/legacy.showhomes.com\/the-woodlands\/captivating-discerning-buyers-in-a-sellers-market\/"},"modified":"2022-05-09T00:09:43","modified_gmt":"2022-05-09T00:09:43","slug":"captivating-discerning-buyers-in-a-sellers-market","status":"publish","type":"post","link":"https:\/\/legacy.showhomes.com\/the-woodlands\/captivating-discerning-buyers-in-a-sellers-market\/","title":{"rendered":"Captivating Discerning Buyers in a Seller’s Market"},"content":{"rendered":"

SHTW Blog Post 2021-02-08<\/o:p><\/span><\/p>\n

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Title:  Captivating
\nDiscerning Buyers in a Seller’s Market<\/o:p><\/span><\/p>\n

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Excerpt: 
\nBuyers are choosing their home carefully and are not necessarily willing
\nto overpay, even though home prices have increased.<\/o:p><\/span><\/p>\n

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Even in a low-inventory seller’s market, there
\nare some specific properties that are not selling. It would seem that in this
\nsituation, homes would sell regardless of their condition – making the need for
\ncertain long-standing real estate recommendations, such as staging and updates,
\nunnecessary. However, given that some homes are sitting well past the average
\nnumber of days on market, it would seem that other factors, such as price and
\ncondition, are influencing buyers’ attitudes toward certain properties.<\/o:p><\/span><\/p>\n

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In today’s market, buyers are serious and
\ndiscerning – there are very few “tire kickers”. Those who have chosen
\nto pursue a purchase of a home in the middle of a pandemic and political chaos
\nare thoughtful. They are most likely making a change in response to economic or
\ncultural conditions. Their reasons may include a job change, a need for more
\n(or less) space, family dynamics, such as aging parents, or taking advantage of
\nthe attractive low interest rates. Whatever the reason for purchasing a home
\nnow, they want to make a wise and well-investigated decision.<\/o:p><\/span><\/p>\n

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Buyers are choosing their home carefully and
\nare not necessarily willing to overpay, even though home prices have increased.
\nThey are looking for opportunities that will allow them to make the most of
\ntheir money. While on the other side, sellers are pushing the envelope with
\nsales prices, thinking that now is the optimum time to maximize their sale.
\nWith older homes in excellent condition and with a relatively up-to-date with
\nkitchen and bathroom, a higher end sales price is likely achievable. However,
\nhomes that lack updating and have other issues that buyers may find
\nproblematic, such as an awkward floor plan will likely sit on the market
\nunnoticed. Today’s buyer is discerning, looking for a new or updated, move-in
\nready home at top dollar or an opportunity home at a bargain price.<\/o:p><\/span><\/p>\n

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What can be done to captivate a discerning
\nbuyer in 2021? Here are some suggestions to make your home relevant in this
\nchanging market and command a higher sales price:<\/o:p><\/span><\/p>\n

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