{"id":514,"date":"2020-07-06T00:00:00","date_gmt":"2020-07-06T00:00:00","guid":{"rendered":"https:\/\/legacy.showhomes.com\/houston\/rachel-thompson-sold-in-12-days\/"},"modified":"2022-05-09T00:01:23","modified_gmt":"2022-05-09T00:01:23","slug":"rachel-thompson-sold-in-12-days","status":"publish","type":"post","link":"https:\/\/legacy.showhomes.com\/houston\/rachel-thompson-sold-in-12-days\/","title":{"rendered":"Rachel Thompson: Sold in 12 Days"},"content":{"rendered":"
Rachel Thompson<\/font><\/div>\n
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Realtors like Rachel understand the power of effective home marketing. She took a Midtown home which had previously sat on the market for 125 days, and sold it in only 12. Here she explains how.<\/font><\/div>\n

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DOM: <\/font>12<\/b><\/font><\/p><\/blockquote>\n<\/blockquote>\n

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Sale\/List: <\/span>100%<\/font><\/b><\/font><\/p><\/blockquote>\n<\/blockquote>\n

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Neighborhood: <\/font>Midtown<\/font><\/b><\/p><\/blockquote>\n<\/blockquote>\n

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Style of Home: <\/font>Townhome<\/font> <\/font><\/b><\/p><\/blockquote>\n<\/blockquote>\n

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Type of Stage: <\/font>Vacant<\/font><\/b><\/p><\/blockquote>\n<\/blockquote>\n

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Listing Price: <\/font>$350k<\/font><\/b><\/p><\/blockquote>\n<\/blockquote>\n<\/div>\n

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“Now more than ever, it is crucial to make a great first impression.”<\/i><\/font><\/div>\n

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Paint is money in a can: <\/b>Shelley suggested SW Chantilly Lace<\/b> for this home<\/font><\/i><\/div>\n

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What challenges<\/b> did you face with this home?<\/font> <\/font><\/div>\n

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I wasn’t getting the activity that I was hoping for. <\/span>But all it takes is one person so it is crucial, now more than ever<\/i>, to<\/b> <\/span>make that great first impression<\/b>. There are not a lot of “lookers” out who do pull the trigger, so it was important to reel in any serious buyers that came through. <\/span><\/div>\n<\/blockquote>\n

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Shelley recommended Chantilly Lace (SW) for this home.<\/i><\/font><\/div>\n

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How were you able to sell this home so quickly, when it had sat for months with no offers before? <\/font>
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I think the home sat previously because it was not being marketed. There is so much that goes into why a home will sell outside of price. Here we went back on the market at the exact same price and sold it in 12 days! <\/b><\/font><\/div>\n

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A big part of that was my photos showed the home better than the previous ones. I had asked the seller to do a few things around the home, like paint, refinish doors, pull weeds, etc. And of course, STAGING! <\/font><\/div>\n

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The home was turn-key ready. There was not one thing that needed to be done! <\/b><\/font><\/div>\n<\/blockquote>\n

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